Our Story

We built SoftwareToday because Indian SMEs deserved better.

Too many Indian businesses were buying software that didn't understand GST, couldn't handle regional languages, and came with support teams who'd never visited a manufacturing floor in Surat or a pharma distributor in Hyderabad.

Mission & Vision

Making the right software accessible to every Indian SME

SoftwareToday is India's dedicated software discovery platform. We bridge the gap between 60 million Indian SMEs and 500+ software vendors through intelligent matching, verified reviews, and expert guidance.

Our vision is a future where every kirana store, every textile manufacturer, every logistics company in India has access to software that speaks their language — literally and figuratively.

2,400+
SMEs Served
500+
Verified Vendors
18+
Industries
98%
Satisfaction
Diverse Indian business team collaborating in bright modern office with laptops
What We Stand For

Our Core Values

🇮🇳

Built for India

Every feature is designed for Indian compliance, GST, and regional business realities — not adapted from Western platforms.

🤝

Vendor Trust

We personally verify every vendor before listing. No unverified or fly-by-night software on our platform.

💡

SME First

We charge vendors, not buyers. SMEs always get our matching service for free.

🌐

Regional Reach

We support Hindi, Gujarati, Tamil, Telugu, Marathi, and more — because India is not one language.

The Team

People Behind SoftwareToday

A team of software industry veterans, SME champions, and technology builders from across India.

VD

Vikram Desai

Founder & CEO

Ahmedabad

15 years in enterprise software sales across Gujarat and Maharashtra.

PN

Priya Nambiar

Head of Vendor Relations

Bangalore

Former TCS consultant specializing in SME digital transformation.

SA

Suresh Agarwal

Chief Technology Officer

Ahmedabad

Built scalable B2B platforms for Indian markets since 2012.

DK

Deepa Krishnan

Head of Customer Success

Chennai

Passionate about helping SMEs adopt technology that actually works.

Our Journey

Milestones

2020

Founded in Ahmedabad with 10 vendor partners

2021

Reached 100 SME customers across Gujarat

2022

Expanded to Maharashtra and Tamil Nadu

2023

500+ vendors onboarded, 1,000+ SMEs served

2024

Launched AI-powered matching engine

2026

2,400+ SMEs, 18+ industries, pan-India coverage

Ready to find your perfect software?

Join 2,400+ Indian SMEs who found the right software through SoftwareToday.