Tech news · 15 May 2026

WhatsApp brings Business AI to small businesses in India

Meta says eligible small businesses in India can now set up an AI assistant inside the WhatsApp Business app to answer customers around the clock.

Meta has introduced Business AI on WhatsApp for small and medium businesses in India. It runs inside the WhatsApp Business app and, according to Meta, needs no coding or outside tools.

What it does

  • Answers customer questions at any hour about products, prices, discounts and shipping
  • Captures leads and books appointments
  • Works in Indian languages

Meta also says the assistant will soon be able to take payments by UPI inside a chat.

How to find it

Eligible businesses can open the Tools tab in the WhatsApp Business app and choose Your Business AI. Meta's announcement does not give a price.

If your team already handles enquiries on WhatsApp, this is worth trying before paying for a separate chatbot.

See CRM and WhatsApp tools

Source: Meta newsroom

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